CONDUCT AN EXTERNAL ANALYSIS OF YOUR FIRM’S COMPETITIVE INDUSTRY BY APPLYING A MODEL. What are other considerations that might specifically impact this industry? If your firm competes in multiple industries, pick one and use it for this question and the remainder of the exam. (Porters 5 sources )
CONDUCT AN INTERNAL ANALYSIS OF YOUR FIRM’S KEY RESOURCES OR CAPABILITIES. What does your analysis say about the competitive advantage it does or does not provide? (VRIO Analysis )
How does your firm compete with respect to economic value creation? How would you categorize your firm with respect to competitive strategy and why?
In what ways has your firm diversified over time (corporate strategy)? In what ways has your firm globalized over time (global strategy)? What would you recommend your firm do next to continue to diversify (remember, this is a strategic decision, and you have a course model to apply and information from your previous answers that should help you make this decision)? (SWOT ANALYIS) /
Provide your brief thoughts related to these important concepts and describe what you think the firm should do to improve or build on their current standing:Purpose and Mission: Does the firm align with your personal values or would you make changes?
Innovation and Entrepreneurship: Do you feel the firm is properly focused on developing new products and services?
Corporate Social Responsibility: Clearly you have data that shows how your firm is perceived and you can share that. In addition, does the firm represent your views on service and social justice advocacy or should they pivot?
BONUS POINTS: Upload a one page document that summarizes your analysis above. Can you succinctly, interestingly, and simply describe the key strategic characteristics of the firm on one page? A quality submission can get you up to 1.5 points of extra credit. This should be something that wows the reader and really pulls them in. Simply writing a few paragraphs will not be given any credit. Combine visuals and prose to produce a professional product
CONDUCT AN EXTERNAL ANALYSIS OF YOUR FIRM’S COMPETITIVE INDUSTRY BY APPLYING A M
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