Identify a product innovation within the last five years that has had a major im

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Identify a product innovation within the last five years that has had a major impact on an industry that you are familiar with. Describe the product and detail how it is innovative compared to previous products or approaches used within the industry. Support your assertion that this innovation is strategic and has created significant changes in the industry. How would you categorize this information based on the Keely model?
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Paper should be a minimum of 500 words, at least two pages
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